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Anchored by Longview, Gregg County is in East Texas and has a strong oil and industrial history. Established in 1873, the county grew rapidly with the East Texas Oil Boom of the 1930s. Today, it is a mix of urban, suburban, and rural. Longview provides urban amenities, while communities like Kilgore and Gladewater add small-town flavor. Housing stock includes 1930s bungalows, mid-century ranchers, new subdivisions, and luxury homes. Proximity to Tyler (30 miles west) and I-20 adds accessibility. Prices for existing homes generally range $180,000–$320,000, though upscale neighborhoods reach higher. Land averages $8,000–$15,000 per acre. Buyers here often include commuters, retirees, and energy workers.